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Marketing Specialist- Strategic Marketing and Technology

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Job ID 152989 Date posted 10/13/2021 Location : Bathinda, India

Job Purpose and Impact

The Marketing Specialist - SMT will help design and implement a comprehensive product marketing cycle. We seek a professional who will help identify market potential, establish pricing and market strategies, estimate potential sales, define promotional activities and handle product through phase-out.

Key Accountabilities

  • Prepare and coordinate product introductions and updates.
  • Participate in compiling and evaluating research on market product requirements and identify enhancements to current features and functionality.
  • Help gather, analyze, and interpret marketplace trends and customer data to create marketing and product development strategies within assigned budget.
  • Help plan, create and produce marketing, advertising and sales promotion materials to implement marketing strategies and sales objectives
  • Help plan, organize and coordinate assigned programs to accomplish financial and budgetary goals.
  • Other duties as assigned


Minimum Qualifications

  • Bachelor's degree in a related field or equivalent experience
  • Other minimum qualifications may apply

Preferred Qualifications

  • MBA degree with 5+ years of experience into animal nutrition or related field
  • Strong Market Research and analytical skills
  • Excellent Excel and PPT skills
  • Open to travel to understand customer inputs and marketing needs
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