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Director of Strategic Marketing Lifestyle

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Job ID 165910 Date posted 11/17/2021 Location : Wayzata, Minnesota | Minneapolis, Minnesota

Want to build a stronger, more sustainable future and cultivate your career? Join Cargill's global team of 160,000 employees who are committed to safe, responsible and sustainable ways to nourish the world. This position is in Cargill’s animal nutrition and health business, where we improve lives through better nutrition. Our team researches, innovates and creates solutions that deliver healthy results for our customers.


Job Purpose and Impact

The Director of Strategic Marketing Lifestyle is responsible for leading the strategic marketing and technology staff for the US retail businesses. In this role, you will be accountable for directing the development and implementation of North America´s strategic marketing and technology plans based on the company goals, as well as build strategic capabilities that drive growth and that accompanies our retail strategy. You will lead a team to develop our product and brand portfolio, business model choices and services, consumer insights and customer marketing to set the strategy, by partnering with the commercial director.

Key Accountabilities

  • Lead the design, development and implementation of annual marketing programs within the retail business including overall retail strategy, customer channel and brand strategies, portfolio and offerings to ensure the business competitiveness.
  • Provide tactical marketing leadership to the business by ensuring a relevant and compelling offering to satisfy customers and grow profitability in the customer segments we choose to serve, including innovation, consumer insights, customer marketing and brand leadership.
  • Ensure that the strategic marketing and technology are aligned with commercial and our broader retail business needs.
  • Conduct annual business planning for the new product services and solutions budget, including marketshare, gross margin, brands, species and customer channels to support business results and growth.
  • Work closely with the sales teams to ensure the development of relevant brand and channel strategies to serve and grow with our customers, manage winning products portfolios and drive the incorporation of consumer and marketplace trends.
  • Develop plans and deliver results in a fast-changing business or regulatory environment, while leading and developing a team of experienced professionals and supervisors, coaching and making decisions related to talent management hiring, performance and disciplinary actions. You will also collaborate with managers and supervisors in your organization to ensure staff selections align with current and future needs.
  • Other duties as assigned

Qualifications

Minimum Qualifications

  • Bachelor's degree in a related field or equivalent experience

  • Minimum of six years of related work experience

Preferred Qualifications

  • MBA

  • Three years of supervisory experience 

  • Three years or more of strategic leadership experience

  • Portfolio management experience within the Consumer Packged Goods space

  • Previous transformation and/or integration experience 

Short Description

This is a remote role with preferred locations being Minneapolis, MN and Olathe, Kansas. 


Equal Opportunity Employer, including Disability/Vet.

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