Strategic Marketing Lead at Cargill
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Strategic Marketing Lead

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Job ID 258677 Date posted 01/25/2023 Location : Mouscron, Belgium | Mechelen, Belgium | Schiphol, Netherlands

Want to build a stronger, more sustainable future and cultivate your career? Join Cargill's global team of 155,000 employees who are committed to safe, responsible and sustainable ways to nourish the world. This position is in Cargill’s food ingredients and bio-industrial business, where we anticipate trends around taste, nutrition and safety to innovate and provide solutions to manufacturers, retailers and foodservice companies.


Job Purpose and Impact

The Strategic Marketing Leader will lead all market research and insights activities for the various categories in indulgence (bakery, chocolate confectionary,) and also covering the other categories in food and beverages, feed, industrial in Europe. In this role you will be responsible for creating proprietary insights, analyzing, developing, and implementing strategic marketing plans for the strategic indulgence categories. This role also plays a key role in identifying key growth projects and provides & validates new ideas, concepts and approaches to drive value and meet the needs of our customers. You will establish and lead a marketing team to deploy new customer solutions. 

Key Accountabilities

  • Perform Strategic Market Analysis & Research to create insights: conduct research and analytics for all FIBI categories 
  • Perform market mapping, opportunity space analysis, value proposition development, customer and competitor insight and new product, service or solution development for the focus indulgence categories 
  • Approve the negotiation and selection of business with external vendors and agencies
  • Leverage market, trends, customer, and competitive analysis to define value proposition and support strategic category direction by working closely with the with the category, gourmet organization and regional GTM team  
  • Lead marketing vision and strategy for growth projects in the pipeline by driving specific innovation and growth ideas. 
  • Provide strategic leadership, development and talent management activities for direct reports and their organizations, which may include forecasting resource needs, recruiting, hiring, performance management, training and budgeting. You will also collaborate with managers and supervisors in your organization to ensure staff selections align with current and future needs.
  • Other duties as assigned

Qualifications

Minimum Qualifications

  • Bachelor's degree in a related field or equivalent experience
  • Minimum of eight years of related work experience, five years of supervisory experience

Our Offer
We provide a fast paced stimulating international environment, which will stretch your abilities and channel your talents. We also offer competitive salary and benefits combined with outstanding career development opportunities in one of the largest and most solid private companies in the world.


Interested? Then make sure to send us your CV and cover letter in English today:  
Follow us on LinkedIn: https://www.linkedin.com/company/cargill

Cargill is committed to being an inclusive employer. Click here to find out more https://careers.cargill.com/diversity/

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